2012-06-22 17:15

Packard Bell set to launch trade in Baltic countries

Dutch-based Packard Bell, leading European PC manufacturer controlled by Taiwan’s computer manufacturer Acer, will officially launch trade in the Baltic countries in August and hopes to conquer 10 percent of Lithuania’s household PC market within one year.
„Packard Bell“ nešiojamasis kompiuteris
„Packard Bell“ laptop computer / „Packard Bell“ nuotr.

Packard Bell intends to trade through wholesalers, including Acme, Also and Elko, in Lithuania, the Dutch company says in its press release.

“Although Packard Bell is very popular on the global market, this brand has not yet been introduced in the Baltic countries. Now Packard Bell is entering the Baltic countries’ market in line with its strategic decision to trade in its products in Eastern Europe,” the press release quoted Andris Pastors, Packard Bell’s representative in the Baltic countries, as saying.

First Eastern European countries, which started trading in Packard Bell products more than a year ago, included Russia and Ukraine, he added.

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