Vilnius’ Didžioji Street saw the opening of Sandro and Maje stores in 2018 November. In the same year, the Max Mara store was also moved to Didžioji Street to more spacious premises.
The new Max Mara Weekend is located near other luxury fashion boutiques in Vilnius' Old Town: Hugo Boss, Burberry, Ermenegildo Zegna, Max Mara, Sandro, Maje, Fashion Line and Marina Rinaldi.
One can also find Max Mara Weekend stores in Kaunas and Klaipėda’ Akropolis shopping malls and in PC Europa shopping centre in Vilnius. In addition to these, two other stores operating in Riga. Max Mara Weekend offers clothes for leisure and casual wearing.
The first Max Mara store opened in Vilnius in 2003.
Apranga Group plans to renovate or open from 13 to 17 stores in 2020. The net investment will be around 5-7 million euro.