2013-07-22 12:03

Lithuania’s medical tourism cluster to target Russian customers

A Lithuanian medical tourism services cluster, which will promote medical services abroad and sell them to foreigners, is starting operations. Initially the cluster plans to target two unnamed regions in Russia, the Verslo Žinios business daily reports.
Kūno priežiūra
Kūno priežiūra / Fotolia nuotr.

The cluster has applied to the Lithuanian Business Support Agency (LBSA) for the European support for the development of medical tourism services export under the cluster support measure. If the support were to be granted, two-year marketing budget of the cluster would total some 1.4 million litas (EUR 0.4m), including around 700,000 litas in support funds.

The cluster has 18 members, including several medical services and dental establishments, diagnostics, rehabilitation centers, three providers of medical Spa services, three hotels, two tourism operators and one university.

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